top of page

Your Questions Answered: What Is Digital Transformation?

Digital Transformation Explained

It is no secret that we live in a digital age where technology is continually evolving. For businesses all over the world, it is imperative to evolve along with technology. And that is where digital transformation comes in.

First things first, what is digital transformation?

The process of using digital technologies to change traditional and non-digital business processes and services, or to develop new ones, in order to meet changing customer and market expectations, is known as digital transformation. This ground-breaking process completely transforms how businesses are run and how value is provided to customers.

Worldwide leader in Industry Cloud Professional Services, Deloitte, defined digital transformation as becoming a digital enterprise. What this entails is companies utilising technology to continually change or improve all parts of their business models – from how they interact with customers to how they carry out their everyday operations.

It is worth noting that digital transformation is not about altering the core of your business entirely. Rather, it is about using technology and digital data to simplify the way you work and improve business processes.

Why is digital transformation important?

Digital transformation is crucial because businesses must adapt and evolve in order to remain competitive. This is especially so following the COVID-19 pandemic, which brought about a drastic and accelerated change in consumer demands. As a result of digital solutions, customer expectations for responsiveness and availability across several channels have changed. To better cater to the individual demands of their customers, businesses need to undergo digital transformation to help them adapt their interactions, communications, and processes.

Only 8% of worldwide organisations have been able to achieve their planned business outcomes from their investments in digital technology, according to a Bain & Company survey. One of the traits that these organisations possess is that they invest more in digital transformation rather than simply operating their businesses.

How can your business go through digital transformation?

Digital transformation looks different for every company.

The road to digital transformation can take many different directions, and each organisation’s journey will be distinct, depending on its needs and goals.

For instance, to streamline and improve customer experience, a business may engage the help of a custom app developer in Singapore to create a customer relationship management (CRM) software to replace excel spreadsheets. Or, a company may utilise an enterprise resource planning (ERP) system to keep track of everything that goes on in the business and increase efficiency and productivity.

When it comes to digital transformation, it is crucial to start off with a strategic strategy since it can be a long and complicated process. Understanding the reasons why you are embarking on this digital transformation journey will help lay the groundwork for the entire process. Next, identify the gaps that need to be filled in the way you operate your business. Once you understand your goals and the issues that need to be addressed, it is time to develop a digital transformation plan. This strategy should act as a guide for you and should be tied to the KPIs you hope to achieve.


Whether a business is a small company or a large corporation, digital transformation is essential. In order to perform a successful digital transformation, it is imperative to keep moving towards your ultimate business goals.

If you are looking for custom app development in Singapore to help in your digital transformation efforts, PROTEUS-DT is the company you can trust. With the use of no-code technology, our qualified team can create the software you are looking for with their expertise, professional know-how and experience.

Do not hesitate to contact us at We would be happy to speak with you in order to learn more about your company and how we can support it with our custom web application development services.


bottom of page